His atmospheres have often been juxtaposed with those of dystopian films such as Blade Runner, but on closer inspection every shot of F7 | Yoshito Hasaka celebrates a futuristic present that is already here. It’s not a dark, scary present, but alive, full of lights that challenge the night, always aiming to improve itself. The set of this battle is one of the most fascinating in the world. As for other photographers, in fact, the first inspiration of F7 | Yoshito Hasaka is his own city, Tokyo.

A city he is never tired of admiring both with the astonished eyes of a tourist (he loves to portray some of the capital’s most beaten neighborhoods, such as Shibuya and Shinjuku) and with the precise and visionary eyes of the professional designer. Although he now boasts a following of thousands and thousands of followers, he does not consider himself a photographer in every way, so much so that by choice he has never signed an exhibition. First in love with medium format films, he conceives photographs almost as illustrations, open to all sorts of manipulation.

So he went from a “blue period”, like Picasso, to less saturated shots, to the full lights of the skylines of the last period. He prefers the night, the extreme depths of field, which allow him to intervene more freely in post-production. His Tokyo is awake, swarming, tense in the creative force of humanity. There is no room for ancient traditions, for solitary awareness, but only for urban life in its incessant becoming, for luminous signs, for the passing of people and goods.

A city that also takes impossible connotations, through the combination of different photos, and that you can find with the hashtag #f7faketokyo. A language that F7 | Yoshito Hasaka borrowed from advertising and in particular from an experience at a jewelry company, where he learned all the power of light and reflections. That’s why his buildings shine like diamonds.

1) What is Tokyo for you?

Wonderland! I was born, raised, and working in and around Tokyo. From the old younger age to an adult, it’s always attractive evolving and updating filled with wisdom and history of generation. The exploration is never-ending, and the city is always a big theme-park to me.

2) It is one of the most photographed cities in the world. How do you explain your success?

I don’t think I’m successful. I myself is not actually a pro photographer and photography itself is not my main job, but It is always my main interest in how I can produce some uniqueness different from others, and how it’s accepted and felt good by those who sees in my whole life.

3) Even if you seem to love above all big, crowded cities, I wonder if you’re going to shot in some more ancient place. Is this the case?

Hopefully, if I could have chances. As I’m interested in artificial things, and around the stories and history of why and how they are used, I would try if I could get it.

4) In your pictures, people are portrait only in relation to the surroundings. Yet, the surroundings are always artificial. Can we say you portrait human kind trough its buildings?

I’m not especially conscious about it. All about framing derived from what I’m willing to express: In screen, people is just an element, a part to reflect this world. Actually there are fewer images focused on ‘people’ itself, but it might be a possibility if the theme I want to express is a ‘people’ themselves.

5) What are the most challenging tasks you put yourself through?

Things have changed a lot. Now it’s a little bit difficult to go shooting, but it’s a fresh fascinating theme to try shooting in remote, making photo-direction / art-direction remotely. As a designer, I online make decisions of framing, direction for lighting, and shooting but it’s interesting to try some fresh new ways of making images in that situation. As I mentioned before, I’m not actually a pro photographer, and not sticking to release the shutter. I wonder if it leads to making a good evolution to look for the new way and try it on the pursuit of making an expression.

6) Is this still a hobby for you? Have you ever thought of making it your main activity?

Yes, as long as the word “hobby” itself is an opposite word of “job”, I think it’s a hobby. But I want to keep all my activities as a hobby – not duty. Businesses should be also in a range of hobbies. Want to start it too. To me nowadays, the main activity is rather “think” than “act”, it’s going narrow limited when I stick to the final output as my main activity. I’m glad if you see the images of mine are a part of my activities.

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7) In your photography, there is a clear love for design as a key factor for branding and keep the society growing. Do you think design is a key factor for the image of Tokyo in the world as well?

Maybe you feel that design is centered in my works as my career is based on design. But actually I don’t think it’s always necessary, but case by case. Even though the stage is Tokyo, the photography expression differs dynamically by the mood I want to express. Sometimes the one image I accidentally shot is to be a photography “work”, but it’s hard to get it by plan and I don’t post anywhere. The things I post on the internet are what I want to show somehow systematically and are almost planned and designed. It’s easier to express the stage itself with design, and design is also an indispensable key factor when it comes to the expression of “stage.”

8) What are your suggestions to young photographers?

To challenge things differently from others. Things we see on the internet already exist, and I think some fresh uniqueness is needed. Derivation is OK. Edit, framing, to pursue more reality or mystery, the mixture, drama, concept, abstraction. I like the works which tells the person himself, herself, and what he, she wants to express. I feel attracted by the will of the author rather than the work itself.

9) What is the question you hoped for and that I didn’t pose? What’s your answer?

Nothing I hoped as questions!

10) Tell us 3 young photographers we should follow.

I’m not sure they are young but I want to recommend them ― they are all my favorites! From their works, I can strictly feel some wills of the authors.

Simon Davidson (https://www.instagram.com/simondavidsonphotographer/ )

Benedict Redglove (https://www.instagram.com/benedictredgrove/ )

Christopher Wilson (https://www.instagram.com/wilsonphotographs/)